
We are shaping commerce in the age of AI
Platform dominance and AI-driven customer journeys are rewriting the rules of commerce. We develop commerce solutions that scale, impress, and exist within an Agentic AI ecosystem.
Issues affecting the industry
Commerce is changing where technology, processes, and customer expectations converge. We understand this dynamic and know how to turn it into scalable, modern commerce solutions.
67 %
of retail companies in Germany see marketplaces as increasing competitive pressure. Customer access is increasingly being mediated via platforms and is no longer controlled by retailers.
66 %
of retail companies in Germany are currently in the process of catching up digitally. The will to develop further is there, and structures and capabilities are now becoming crucial.
68 %
of 18- to 28-year-olds in Germany will have already used generative AI in the context of shopping by 2025. Customer access for the next generation of buyers is shifting to AI-mediated touchpoints.
Success Stories & Market Insights

E-label solution for Henkell Freixenet
Our new e-label solution for Henkell Freixenet labels ingredients and nutritional values of alcoholic beverages in a Pimcore-based, legally compliant manner.

SAP Commerce Cloud: future-proof solution for Gebr. Heinemann
Our experts for SAP migrated Gebr. Heinemann's B2C web store from an on-premise solution to the SAP Commerce Cloud to optimize scalability, performance and maintenance.

SAP Ariba Snap – Efficient procurement for small and medium-sized businesses
Digital transformation is fundamentally changing purchasing processes. SAP Ariba Snap offers small and medium-sized businesses a smart, cost-effective, and quickly implementable solution for efficient and flexible procurement.
Our range of services for retailers
Holistic transformation
We support retail companies throughout the entire value chain, from strategic realignment to business models and customer experience to technical implementation.
Technological depth
Integrated, operational, and future-proof: Our teams connect leading commerce platforms such as SAP Commerce and Shopify with clean data structures (PIM/MDM/DAM), AI solutions, and scalable cloud architectures.
Proven retail experience
Our project experience in the B2C, B2B, and D2C environments demonstrates how platform logic, brand management, and operational excellence can be successfully combined, even in complex retail structures.
WHY TEAM NEUSTA
Project and industry experience
We have many years of experience in complex digital projects in the retail industry – from strategic alignment to ongoing operations.
Customer- and goal-oriented methodology
We work iteratively, transparently, and closely with our customers—we address changes early on and continuously develop solutions.
Breites technisches Know-how
We connect different systems, platforms, and technologies to create comprehensive solutions along the entire digital value chain.
Technology-agnostic
We provide technology-neutral advice—from established platforms to innovative open-source solutions. The decisive factor is what works in the long term.
LET'S TALK.

team neusta in figures
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TOGETHER WITH US INTO THE FUTURE














